Response

Mindsets and values

My mindset and value are in line with Self-Direction and Benevolence. However, my main goal for this project leans more towards Universalism. My main concern is the amount of waste our country produces every year. Through my intervention, Footprint promotes the use of alternatives and encourages my audience to act towards a sustainable lifestyle by making a fun and interactive experience.

Why I chose this topic

I chose this topic mainly because I value protecting the environment. I initially thought of integrating all sustainable efforts and ways into my project but figured it would be better to focus on one or two key areas and make it better.

My precedents for this project is the Ola App and Olio App. They are two different apps but with a certain type of focus towards sustainability. According to studies in New Zealand, people are being slow to change even in areas where sustainability is more easily obtained. Four out of 10 people say they want to do the right thing, but there are a lot of barriers around for people to be able to do that.

I feel passionate about this certain topic because I believe global warming is real and that if we do not act on the situation, we are going to end up in oblivion.

Research / Immersion

6 out of 8 people find it annoying when they are converted to veganism.

Hygiene and housekeeping items are usually overlooked but they actually have a big impact.

Encourage to establish a reliable community instead of taking the word of big companies.

Can potentially be developed further to add food, transportation and fashion but initially started with hygiene and household.